OVERVIEW

This Privacy Policy sets out the privacy policies and practices for Yoga4Stiff People Ltd. (“Yoga4Stiff People”) with respect to how Yoga4Stiff People collects personal information. It also describes how Yoga4Stiff People maintains, uses, and discloses personal information. This Privacy Policy applies to information collected from you by Yoga4Stiff People via www.yoga4stiffpeople.com (“Website”) and on its Student Waiver Form if you attend classes. Any reference to “Services” includes our Website, customer service emails and other services offered by Yoga4Stiff People.

Please note that the Website may contain links to other third party websites that are not controlled or operated by Yoga4Stiff People This Privacy Policy does not apply to such third party websites, and Yoga4Stiff People is not responsible for the content of such third party websites or the privacy practices of such third parties. Therefore Yoga4Stiff People encourages you to request and review the privacy policies of any third parties before disclosing your personal information to such parties or when visiting such third party websites.

CONSENT

By submitting personal information to Yoga4Stiff People you agree that Yoga4Stiff People may collect your personal information, and you consent to the use, disclosure, and transfer of your personal information in accordance with this privacy policy, and as permitted, or required by law. Subject to legal and contractual requirements, you may refuse or withdraw your consent to certain of the purposes identified herein at any time by contacting Yoga4Stiff People through details provided in this Privacy Policy.

If you refuse or withdraw your consent, you acknowledge that Yoga4Stiff People may not be able to provide you or continue to provide you with services or information which may be of value to you.

INFORMATION COLLECTED

Yoga4Stiff People may collect personal information in connection with your use or purchase of Yoga4Stiff People products and services, including at partner locations or through your use of the Website, which may include information provided in connection with the following activities:

• Registering or filling in forms on the Website or in partner locations. This includes information you may provide when you request additional information about Yoga4Stiff People products and services or sign up to receive Yoga4Stiff People email newsletters or promotions.
• Completing a profile on the Website.
• Over the telephone.
• Through a social media service (for example Facebook, Twitter, Pinterest, Instagram).
• Purchasing any product or service from Yoga4Stiff People, whether on a third party website, at a third party location or through the Website.
• Providing feedback or making other requests to Yoga4Stiff People
• Requesting information or assistance from Yoga4Stiff People and Yoga4Stiff People may also keep a copy of any communications or correspondence you may send to us, including any e-mail communications.
• Participating or responding to consumer survey or requests for opinions, concerns, and preferences regarding Yoga4Stiff People products and services.
• Participating in consumer contests, sweepstakes and other promotions.

The personal information that Yoga4Stiff People may collect may include your name, username, password, company name, email address, age, date of birth, gender, address, telephone number, credit card and debit card numbers (with expiration dates), personal interests, and any other personal information that you choose to include in your profile, or in other forms or communications to Yoga4Stiff People

You may choose to provide us names or other contact information for a friend to take advantage of a referral or other program or to send them product information or gifts. Subject to restrictions imposed under applicable laws and unless otherwise specified when you provide us the information, the information we collect about you and your friend may be stored and used in the ways described in this Privacy Policy.

Yoga4Stiff People may also collect information that may not be personal information, which may include, but is not limited to, the frequency of user visits to the Website, and use of any hyperlinks available on the Website or email newsletters. Yoga4Stiff People may process and use this aggregate data for various purposes including, but not limited to, analysis of this data for trends and statistics, development of the Website and email newsletters, assessing patterns of use, or planning and evaluating marketing initiatives.

This information is gathered by certain tools and methods such as the collection of your IP address or the use of cookies (see below) and is maintained, used and disclosed in aggregate form unless otherwise noted.

INFORMATION USE

Upon Yoga4Stiff People’s collection of your personal information, we may use such personal information internally, separately or in combination with pre-existing information, for the following purposes:

• To develop, enhance, market, sell or otherwise provide information, products or services.
• To establish and conduct commercial relationships, including to process purchases or other transactions and to conduct or administer other transactions that you may engage in with Yoga4Stiff People including on or through the Website.
• To conduct or administer contests, sweepstakes or other promotions in which you have participated.
• To contact you and to respond to any communications that you may have had with us.
• To troubleshoot problems with the Website.
• To customize your experience or homepage on the Website.
• To develop and manage Yoga4Stiff People’s business and operations.
• To enforce Yoga4Stiff People’s Terms of Use or comply with this Privacy Policy.
• To detect and protect Yoga4Stiff People and other third parties against error, negligence, breach of contract, fraud, theft and other illegal activity, and to audit compliance with Yoga4Stiff People’s policies and contractual obligations.
• Improve marketing and promotional efforts, and overall customer experience.
• Offer you personalized content, including by providing customized content and advertising.
• Understand our customer demographics, preferences, interests, and behaviour.
• Contact you regarding products and services that we believe may be of interest to you.
• As permitted by, and to comply with, any legal or regulatory requirements or provisions.
• To access, preserve, disclose and use your personal information contained in your account, all submissions, all communications to and from you, all information relating to your use of the Website, if Yoga4Stiff People is required to do so by law or legal process or if Yoga4Stiff People determines, in its sole discretion, that such action is necessary to protect the rights of Yoga4Stiff People, third parties, and other users of the Website or for purposes of responding to your request for customer service.
• For any other purpose to which you consent.

ORDERS

If you purchase a product or service from us directly and not from a third party partner, we request certain personally identifiable information from you. You must provide contact information (such as name, email and shipping address) and financial information (such as credit card number, expiration date and the 3 digit security code). We use this information for billing purposes and to fill your orders. If we have trouble processing an order, we will use this information to contact you. Third party service providers may at some point handle personal information collected by us in the course of their relationship with, and service to us.

EMAIL

If you opt in to our email newsletter, register a user account, or make a purchase, we may contact you by email. We may receive a confirmation when you open an email. Yoga4Stiff People may use this confirmation to optimize emails. If, at any time, you prefer not to receive further email communications from Yoga4Stiff People, you will have the ability to unsubscribe from such communications by means of a link provided in every email that is sent to you by Yoga4Stiff People. If, at any time, you prefer not to receive any other form of communication from Yoga4Stiff People, you will have the ability to unsubscribe from such communications by contacting us by email or mail.

We may combine the information you provide to us over time and we may combine such information with information that is publicly available, collected through cookies and other technologies, and information that we receive from our partners, affiliates and other third parties.

THIRD PARTY ANALYTICS AND TRACKING

Yoga4Stiff People uses automated devices and applications provided by third parties, such as Google Analytics, and Facebook Analytics, to evaluate usage of our Website. We use these tools to help us improve our user experiences. These entities may use cookies and other tracking technologies which collect information to perform their services. These third parties may collect personal information directly through the use of cookies and other tracking technologies.

Please note that these third parties use cookies that are text files that are stored on your computer and that enable an analysis of your use of Website.

Yoga4Stiff People may also collect transactional information and browse behaviour on our website. Yoga4Stiff People may use such information to offer you recommendations for products and services that are relevant to your interests. Yoga4Stiff People may use the services of trusted third parties to offer you meaningful recommendations during the online experience.

Yoga4Stiff People may also work with trusted third parties that use tracking technologies to serve advertisements on our behalf across the Internet. These companies may use cookies and tracking pixels to collect non-personally identifiable information such as items viewed, items added to your shopping cart and items purchased during your visits to our website in order to help show advertisements on other websites likely to be of interest to you.

INFORMATION SHARING

We may share your information with third parties, including personal information, as follows:

Service Providers: We may use third-party service providers to perform certain services on our behalf, including: payment processing, data storage/management, webhosting, fulfillment, assembly, marketing, mailing, and emailing.  For example, we use Google Analytics to help us understand how our customers use the Website—you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

EVENTS

If you choose to participate in an event (for example, a Yoga4Stiff People event, partner event, promotion, contest, or sweepstakes), Yoga4Stiff People may share your information with partner organizations participating in the applicable event.

SHARING WITH OTHER COMPANIES (for their marketing or analytics purposes):

We may share your information with other companies or organizations which are not part of Yoga4Stiff People. These companies and organizations may use the information we share to provide, or help other companies provide offers to you, to market products, services or opportunities to you, and to perform data analytics regarding your use of our Services.

Our business partners may also use cookies on our Website for the same general purposes identified in this Privacy Policy, including to improve their own marketing, products or services. Third parties may use cookies and other technologies to collect information about your online activities over time and across different websites. Companies that we share information with may use the information we provide to them, often in combination with their existing information, to provide you with more relevant advertising. You may opt out of receiving personalized advertisements from advertising companies that are members of the Network Advertising Initiative or who subscribe to the Digital Advertising Alliance’s Self-Regulatory Principles for Online Behavioral Advertising by visiting http://www.networkadvertising.org/choices and http://www.aboutads.info/choices.

COMPLIANCE WITH LAW AND FRAUD PROTECTION

We may disclose your information: (1) when we believe in good faith that it is necessary to comply with any applicable law, regulation, legal process, or governmental request, such as lawful requests by public authorities, including to meet national security or law enforcement requirements; (2) in order to investigate, prevent or take action regarding illegal activities, suspected fraud, situations involving potential threats to the physical safety of any person; (3) to other companies and organizations for fraud protection and risk reduction; and (4) to enforce any agreement we have with you.

BUSINESS TRANSFER

Your information may be disclosed as part of any merger, sale of company assets or acquisition, as well as in the event of an insolvency, bankruptcy or receivership, in which case information would be transferred as one of the business assets of Yoga4Stiff People.

AGGREGATE INFORMATION

We may, and we may authorize third parties to, create aggregate records from personal information by excluding information that makes the information identifiable. We may use and disclose, and authorize third parties to use and disclose, aggregate non-personal information at our discretion.

CHILDREN UNDER 13

Yoga4Stiff People does not knowingly collect personal information from children under the age of 13. Please visit the FTC’s website at https://www.ftc.gov for tips on protecting children’s privacy online.

COOKIES

Like many websites, Yoga4Stiff People utilizes “cookies” to maintain a record of your visit to the Website. A cookie is a small text file that is transferred by a web server and stored on the hard drive of your computer or mobile device. It can only be read by the server that sent it to you. This information does not identify you personally and you remain anonymous unless you have otherwise provided Yoga4Stiff People with personal information.

We use cookies for the following reasons:

• Cookies allow us to operate our Services.
• Cookies help us enhance the performance and functionality of our Services.
• We use analytics and customization cookies, including third party cookies, to gather information on how our Services are being used by our visitors and to measure how popular our marketing campaigns are. We use the data we get to help customize our Services for you and make the content you see as relevant as possible. We also use the date we collect to help identify and prevent fraud, and to track visits from our affiliates or partners.
• Cookies help us to regulate the advertisements you receive, provide you with tailored offers, and measure their effectiveness.
• Cookies allow visitors to share our pages and content through third-party social networking websites.

Most web browsers automatically accept cookies. If you would prefer to prevent your computer from accepting Yoga4Stiff People’s cookies, you may follow your Internet browser’s steps for doing so. Please note, however, that if you do disable cookies from your browser, you may not be able to access certain sections of the Website. Also, because information we obtain may be combined, we may still be able to identify your web browser, computer or mobile device when you access our Services even if you disable cookies.

We may use, or permit our business partners to use, other technologies similar to cookies for the same purposes as we use cookies. We may use tracking codes in our email newsletters to learn whether you opened or forwarded the newsletter or clicked on any of the content. This information tells us about our newsletters’ effectiveness and helps us ensure that we’re delivering information that you find interesting.

PROTECTION OF YOUR INFORMATION

To prevent unauthorized access or disclosure, maintain data accuracy and facilitate the appropriate use of information, Yoga4Stiff People utilizes a combination of physical and administrative security technologies, procedures, and organizational measures to help protect your personal information from unauthorized access, use or disclosure.

Nevertheless, Internet or wireless transmissions are never completely private or secure. You understand that any messages or information you send to the Website may be read or intercepted by others.

RETENTION OF YOUR PERSONAL INFORMATION

The personal information that you provide will be retained by Yoga4Stiff People in accordance with applicable laws. However, Yoga4Stiff People will take reasonable steps to destroy or permanently de-identify personal information it holds if it is no longer needed for Yoga4Stiff People business purposes.

DATA PROTECTION FOR INDIVIDUALS BASED IN THE EUROPEAN ECONOMIC AREA 

If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.

Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Website), or otherwise to pursue other Services. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.

REVISIONS TO THIS PRIVACY POLICY

Yoga4Stiff People reserves the right, in Yoga4Stiff People’s discretion, to change, modify, add or remove portions of this Privacy Policy at any time and from time to time, without prior notice to you. However, Yoga4Stiff People will treat your continued use of the Website following such revision as your acceptance of the revised terms. All revisions will be posted to the Website and will apply to any personal information collected on or after the date posted. Yoga4Stiff People will obtain the necessary consents required under applicable privacy laws if it seeks to collect, use or disclose your personal information for purposes other than those to which consent has been obtained unless otherwise required or permitted by law.

CONTACT US

If you have any questions or wish to register a complaint in relation to this Privacy Policy or the manner in which your personal information is used by us, please contact us by the means below:

Yoga4Stiff People Ltd.
By Email: info@yoga4stiffpeople.com
By Mail: Suite 504, 6188 Patterson Avenue, Burnaby, BC V5H2N1